AI training for people who need to use it, not just understand it. You leave the room automating your own work: AI writes and researches, you review and decide.
Over two decades immersed in the electrical and energy sector — from industrial automation to medium and high voltage solutions, across markets in Latin America and the United States. This knowledge wasn't built from the outside: it was forged inside multinationals, inside family businesses, inside regulatory negotiations and inside operations that needed to scale without losing their essence. OPEX was born from a simple realization: a company's most valuable knowledge almost always lives in the minds of a few people, with no system to preserve or multiply it.
Energy & US Market
Deep mastery of ANSI, IEEE, UL, DOE and RUS standards, built over decades inside the Brazilian and American electrical sector. We know how to adapt medium and high voltage equipment, navigate regulatory requirements and structure manufacturers' entry into the US market — because we've done it from the inside.
Standards, regulation and operations across two continents
Family Business & Governance
The experience inside a 60+ year family company taught what no textbook can: how concentrated knowledge limits growth, how informal processes stall succession, and how to modernize without losing the culture. Corporate Governance training from IBGC complements this hands-on experience.
Corporate governance applied to the family business reality
AI & Operational Efficiency
Artificial intelligence doesn't replace people — it amplifies what they know. We combine energy and management expertise with AI to document tacit knowledge, automate repetitive decisions and free leaders to think strategically. Sinergia Energia is a living example of this integration between sector knowledge and technology.
Technology in service of knowledge, not the other way around
“We don't sell tools. We transfer knowledge and build systems that preserve what your company spent decades learning.”
WHO WE ARE
Architects of Technological Transition
Founded by Ricardo Segura, with over 30 years (three decades) of experience in energy and business management, OPEX was created to connect advanced technologies to strategic markets and transform family businesses with operational intelligence.
From tacit knowledge to digital assets
We encode your family's experience and culture into systems that work 24/7.
Presence in Brazil and the United States
Operations in both countries to accelerate expansion and project deployment.
Focus on results, not tools
We talk about freeing time, protecting margins and preparing the legacy.
Follow expert analyses on energy, business management and artificial intelligence applied to business.
May 18, 2026
You don't have AI. There are 30 uncoordinated ChatGPTs.
then in a meeting with the CEO. It shows me the screen: ChatGPT open. Smile. “Ricardo, we have finally entered the age of AI.” I take a deep breath. I choose my words carefully. This isn't the first t…
I sit in the meeting and someone proposes, with conviction, exactly the decision that was discarded two years ago. It's not bad faith. He's the new person in the position. Look at the numbers, do the …
The Brazilian Imperative: AI in Brazilian Councils
From literacy to execution: why Brazilian councils need to act in the next 90 days The curiosity phase is over. Between 2023 and 2025, the Brazilian market went through an intense cycle of “AI literac…